Brand Design
Between the Bread - Branding
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Farm fresh lunches.
Between the Bread is a New York City food company specializing in event planning, catering, and eateries.
Between the Bread had three separate identities for each of its businesses and wanted to marry its ventures under one parent brand representing the company’s commitment to farm-to-table food.
Farm fresh lunches.
A rustic redesign focusing on whole and savory ingredients such as garlic brought the company’s three businesses together under one brand. The goal was to ultimately carry this aesthetic into website design, brand collateral, and remodels of several popular New York City eatery locations.
Contributions
Art Direction - Lead Design - Illustrations